As Chief Operations Officer (COO), Laura participates as a key member of the senior executive team in the structuring, development, and ongoing strategic management of The PPA Group. She plans, directs, and oversees the company’s operational policies, rules, initiatives, and goals. Laura also oversees the asset management division and ensures policy and procedural compliance in all investment related activities.
With 20 years of multifamily experience, Laura brings expertise in asset and revenue management in both new development and acquisitions. Prior to joining the PPA Group Laura worked with several real estate development/acquisition companies such as CWS Apartment Homes, JPI and Trammell Crow Residential. Implementing and overseeing the rollout of revenue management of TCR’s entire portfolio in 2009, she went on to serve as Implementation Consultant and Pricing Advisor for YieldStar Price Optimizer. Most recently served as Asset Management consultant working with institutional lenders.